Google’s new property search helps put your home on the map
Spicerhaart is one of the first estate agencies to sign up to Google’s new property search feature on Google Maps, giving customers a wealth of options when it comes to marketing their property online.
Viewers can search a local area using Google Maps, pinpoint the exact location of a property for sale with us and see what features are offered.
They can search on property price, whether it is for sale or rent, how many bedrooms and bathrooms it has, and whether it is detached, a semi or townhouse/unit.
By being one of the first to partner with Google’s property search, we can offer our customers so much more. Not only do they benefit from exposure on all the existing main property portals to which we subscribe, their properties will be seen by so many more people who search on Google.
As the most popular search engine in the UK, it will be so easy for people to pick the location where they want to live, then see the wealth of properties on offer in that area.
Andrew Foster, product manager for Google, says: "We know that many UK home buyers are already using Google Maps to help with their house-buying and renting decisions, especially driving directions and Street View. By making property listings available in Google Maps we can drive qualified buyers directly to listings.
"It's a simple and free way for property companies to make their listings even more discoverable, and have them seen on an easy-to-navigate map."
Labels: buy-to-let, Darlows, estate agency, estate agent, Felicity J Lord, haart, Haybrook, housing market, lettings, London property market, property market, Spicer McColl, Spicerhaart
Property market experiences post-election surge
With a coalition Government now in place and the election period over there is a reclaimed sense of stability in the housing market which has led to a surge of property coming onto our books.
It seems that confidence is returning with people no longer postponing their decision to buy and sell.
Since the formation of the new Government we have also experienced a flood of phone calls to our branches, plus a large increase in traffic to our website.
In particular, we are seeing a flurry of web-driven activity during the lunchtime period and between 7pm and 9.30pm. When we surveyed our customers recently, they told us one of the reasons they chose us to sell their property was because they can talk to us up to 10pm during the week.
Even the uncertainty over the future of Home Information Packs is failing to dent interest. Although the new Government has confirmed it will be scrapping them, it hasn’t yet announced the timescale to do so.
With the election behind us and the summer ahead, sellers now need to focus on smartening up their properties and making them stand out from the crowd.
For buyers, there are some good mortgage deals available and, with property prices rising again, it has never been a better time to get on or move up the property ladder.
Labels: buy-to-let, Darlows, estate agent, Felicity J Lord, haart, Haybrook, house prices, housing market, London property market, mortgages, property market, Spicer McColl, Spicerhaart
Bonuses bring surge of activity to London property market
The return of bonus payments to city workers is leading to an increase in property transactions at the top end of the market.
It’s predicted that overall the bonuses paid could total £6 billion. We believe this will help sustain property prices rather than cause a bubble.
With many bonuses being paid in February and March next year, we’re looking forward to a confident Spring market in London.
Labels: city bonuses, estate agency, estate agent, estate agents, London property market
