Saturday 15 January 2011

How choosing the right agent is the key to a successful sale

Honesty is always the best policy when it comes to successfully selling a property in tough market conditions.

We take into account all aspects of the house-buying process and because we look at the whole picture we always offer a realistic appraisal.

People appreciate our honesty and because of this many more clients are choosing us to sell their properties. They know that we will give them an assessment based on the facts, not just on what they might want to hear.

For example, there is no point in overpricing a property. It will not attract buyers and will be languishing on the market for months on end. Far better to present the facts as they are and ensure a property sells for the best price it can. We can also tap into a national network of mortgage lenders.

The start of the year has seen us experience a huge surge of interest from buyers; however many are unable to secure a mortgage. We are fortunate that because we are part of a large network we can contact an extensive range of mortgage lenders across the UK. We can also offer up-to-the-minute local advice which is a huge bonus and can make all the difference when trying to secure a dream property.

I really believe that the future lies with estate agents who can go the extra mile. The property market is extremely competitive and both buyers and sellers are selecting agents with far greater care and discretion than ever before.

They realise that the right agent will get the results they want and because of this everyone in the industry is having to step up a gear.

We are successful because not only do we offer additional services, but we are honest and realistic. Our goal is always to achieve the best outcome for both seller and buyer and we rarely fail to do this.

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